Michael Irvin To Host Cowboys Reality Show

In the age of American Idol and Survivor it shouldn’t come as a great shock that the Dallas Cowboys are getting in on the action. According to reports Michael Irvin has pitched an idea for a football based reality show that will have the winner taking the last spot on the 80-man roster heading into training camp.

Irvin:”I don’t know if you can walk upon any group of guys that wouldn’t say they dreamed of playing in the NFL when they were playing in their front yard. So we’re going to take a group of guys from their front yard, dwindle them to one and give that guy the opportunity of a lifetime.”

I don’t like it.

Everyone loves a “rags to riches” story. We all find ourselves rooting for the underdog. Who doesn’t watch the movie Rudy and feel a welling deep inside and a desire to chant “RUDY, RUDY!” Stories like that sell. No doubt about it. And the fact that it will sell is the real reason Jerry Jones gave the go ahead.  The show will air on Spike TV this summer.

I see it as yet another side show carnival distraction.

“I don’t see how you can make this a negative for the Dallas Cowboys,” Irvin said. “We all talk of doing good things for the community, for people, giving people opportunities. Jerry has stepped up and said, ‘OK, let’s do it.’ “

Of course he did. Jones loves money. The blue star we all revere so much has turned into a marketing logo. Like the golden arches of McDonalds or bold red logo of Coca Cola. This is more about the money and the exposure of the brand that is the Dallas Cowboys more than it will ever be about fulfilling some guy’s childhood dream of playing professional football.

Need more proof about Jones’ desire to generate revenue trumps his real desire to put a focused, disciplined championship caliber team on the field? The pimping out of Texas Stadium. From selling the endzones, swatches of the field’s turf and actual used stadium seats to selling Farewell to Texas Stadium t-shirts, hats and coffee mugs, Jones has proven it’s all about the money. Not to mention the utter and complete distraction that was the Farewell to Texas Stadium Extravaganza scheduled immediately after a very important late season game against a stout Baltimore Ravens team. This event could have easily been scheduled for the next day but that wouldn’t have given his Cowboys maximum exposure. All about the money. Show me the money.

The HBO series Hard Knocks was a distraction for this football team. The show was very entertaining but was not in the best interest of this football team. I was as excited as anyone when it was announced that the Cowboys were back on board with Hard Knocks. But now I regret that it ever happened.

Stories like this compel me to believe that we are so far away from where we need to be.  It’s a bleak reminder of the day and age in which we live.

I’ll tune in to the latest Cowboys show just like everyone else. That’s what Jones and Irvin are banking on. Pun intended.

  1. Josh
    Josh says:

    hmmm….. maybe average joe will become americas joe?????? personally this is just for publicity and to give players a chance at the nfl though i highly doubt any one will outdo anyone on our current roster to make the 53 man team or our practice squad

  2. Cowboy Bill
    Cowboy Bill says:

    Yes I agree Josh. So the end result will be this whole “so ya wanna be a dallas cowboy?” is a big waste of time.

  3. Kelly Horn
    Kelly Horn says:

    I do not like this at all. We need to focus on football, not a sideshow. I can’t believe Jerry went along with this… wait, maybe I can.
    I enjoyed the heck out of Hard Knocks last summer, but then as the season started going down hill, the hype really faded.
    I’d rather come out of no where and surprise the world. But lets face it, thats never going to happen when you’re always in the spotlight.

  4. James
    James says:

    I love this peice I do however disagree with one thing in it……
    The part about Texas Stadium I understand where your coming from from a distraction standpoint but at the sam time Texas Stadium is probably the most recogniable stadium in the country and is up there on the list in the world.because if Dallas had won that game nobody would have called it a distraction.

  5. James
    James says:

    No matter what Jerry does we will always be in the spotlight that is what 5 super bowl title ad all the success bring.Yes Jerry could do less in this department but he has 3 rings I know he doesnt in the last 13 years but neither do we he has won and won big we are the Cowboys this is us we gotta just live with it

  6. Cowboy Bill
    Cowboy Bill says:

    By all means we should give Texas Stadium a glorious send off. Anything less would be a crime. But to have all these Cowboys greats standing around, all the extra people involved in something like this, in my humble opinion, is a serious distraction. The decision to have this event right after a game was a BUSINESS decision. A 2 for 1 if you will. Sometimes business sense and football sense don’t mesh. Business-wise it made perfect sense to have it on the same night. The place is already packed and you have the national stage. And you’re probably right. Had they won it wouldn’t be an issue. But they didn’t.
    Yes he’s helped the franchise win 3 Super Bowls. I’m grateful for that. But I think Jimmy Johnson played a bigger role in that. He’s the evaulator of talent and the motivator of men. Not Jones.

  7. Joe D.
    Joe D. says:

    Nice job Bill. This whole reality show phenomenon is giving me really big headache. Every year it just keeps getting more bizarre, but this takes the cake.

  8. Nate
    Nate says:

    more distractions for an all ready distracted team…hopefully reeves will be the voice of reason and bring jerry back to his senses.